Business Website Development

Business website development is an important consideration for all companies. Your desired website performance is the starting point - anyone can put a website up, but a website that becomes your key communication tool in your business and delivers results takes insight, experience and expertise.

As a marketing and web design company, the websites we build start with the end in mind - what do you want your website to do? We can divide our business website developments into three key types;

1. Lead generation websites that deliver enquiries to our clients that they convert to sales offline.

2. Ecommerce websites that sell products and services straight from the website.

3. Information/support websites, where the content and information provide the solution the customer is looking for, helping to reduce contact (and the resources needed) with the customer.

For each client we build a website for, we start with a clear understanding of what it needs to do, and the design, functionality and build is based with that focus in mind. Often, in our initial talks with clients we are able to suggest different aspects to enhance the performance and effectiveness of their website - the starting point is to talk to us.

Tri-Synergy Business Websites

Clients have a variety of options for their website design, build and ongoing maintenance and updating (essential), as well as incorporating various bespoke aspects and functionality to enhance performance and the user experience.

 Websites built using our Synergy Content Management System (Synergy CMS)

• The Synergy CMS allows you to edit/add/delete what you want, when you want.
• Our Synergy CMS is far more flexible and accommodating than the majority of the CMS systems on offer, enabling you to alter text and images in various areas.
• No coding skills are required, - it is as easy as using Word.
• Full training is given and our support is guaranteed.

Ecommerce websites

• 24/7 online shop - if you have products that can be sold online - do so!
• Key to success is the usability and customer centric design and build of the website to maximise sales. Talk to us for advise and support, and we will show you what can be achieved.
  An excellent example of this, was the 68% uplift in online sales achieved with a new ecommerce website - in the first week of launch.
• Measurement of performance and the ability to have various functionality to help with this, makes the difference between a good website and a great website.

Non-CMS Websites 

• Not all companies opt for a CMS system; they would rather we looked after the upkeep of the site - and that is exactly what we do!
• Some companies have skills in-house and want us to build the website and then hand it over to their marketing team to manage.
• As with all our websites, we build to W3C compliance (good practice standards) and offer thesupport and advice you need.