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We use marketing consultancy and internet marketing to deliver your brand to your customers.
Email Marketing
Email marketing is a key marketing channel for many businesses and we implement it for our clients primarily for three different reasons:
For information purposes and keeping the client’s brand and name in front of their customers. For example, some services are not needed on a regular basis but your name has to be in front of them when they do it; an email newsletter accomplishes this. For selling or instigating a specific action. Email marketing is used to illicit a specific response from the reader. On one memorable occasion, we sent out an email newsletter for a client, to have a substantial order placed within five minutes of sending! For cross-selling. Typical of many multi-product/service businesses, their customers know them for the items they purchase – often unaware of the other potential suitable products/services available. Email marketing is an ideal medium for spreading the word on ALL your wares.
Email Marketing To Communicate And Generate Sales
Use email marketing to communicate, inform, and sell in a clever, targeted way.
If you know which articles interested each reader, you can send further targeted information to them, and start the process of warm lead to sales conversion. Importantly, you start a dialogue and a relationship with your reader.
We will build your email marketing to reflect your branding, test it thoroughly in different email platforms, help and advise with content, construct extra link pages if required, deliver the email to your mail list and record every aspect of the delivery and success of the campaign.
We will also advise you on follow-through actions to help convert prospective clients to customers.
Whether you have a mailing list of thousands or are starting out with just a handful, our email marketing services provide an ideal communication system between you, your customers and your potential customers.
In Brief:
This was an attention grabbing email that advertised an asbestos awareness day for a client. The link in the email went through to a special landing page where further detail was available and where we captured useful data for sending out information packs.
It is important for us to keep in touch with our customers on a regular basis using e-newsletters. Tri-Synergy Marketing ran an online competition on our behalf to launch our new CMS website and this immediately increased traffic to our site."
Matform Ltd
